Angela Betteridge has been reappointed as the Chair of the Canadian Jewellers Association (CJA) Board of Directors for the 2023-2025 term at CJA’s Annual General Meeting at the Toronto Hilton.
Betteridge, President of Angela Betteridge Jewellery in Kelowna, B.C., boasts an extensive career covering various industry facets, including diamond exploration, mining, sales, advertising, and marketing.
Strategic Direction Under Betteridge
In her message on the CJA website, Betteridge emphasizes the CJA’s focus on positive change, signaling a progressive direction for the Association. The CJA team is set to introduce new initiatives, member benefits, and webinar content. Additionally, efforts continue in Government Relations and Crime Prevention.
The support from key industry partners is particularly highlighted by Betteridge, recognizing their dedication and insightful perspectives that assist the CJA in adapting to evolving industry times
The support from Jewelers Mutual Group is particularly highlighted by Betteridge, recognizing their dedication and insightful perspectives that assist the CJA in adapting to evolving industry times.
Board Composition and Member Engagement
The new, diverse CJA Board represents Canada almost coast-to-coast, with a call for further representation from central and northern regions.
Betteridge encourages industry professionals to consider involvement in the CJA through committee participation or board directorship, emphasizing the importance of an engaged membership for the Association’s success.
Future Focus: Relevance and Evolution
Betteridge outlines her vision for the CJA, centered on maintaining relevance amidst rapid change. This vision includes:
- Listening to members
- Acting on important themes
- Providing impactful membership benefits
- Continuing as the industry’s voice
- Offering educational access to all members
- Forming strategic industry relationships
- Experimenting with new ideas.
2023 CJA Industry Summit
The reappointment coincided with the inaugural 2023 CJA Industry Summit, which featured educational sessions and an awards dinner. This event celebrated various industry achievements and was attended by over 100 members and industry professionals.
